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Marketing

How to Use B2B Marketing Automation to Increase Customer Retention

Undoubtedly, one of the most valuable tools for B2B businesses is the use of marketing automation solutions. From lead scoring to prospect profiling, B2B marketing automation has enabled organizations to gain significant benefits, and its importance has grown dramatically among businesses of all scales. Especially since automation tools and tactics are becoming so widespread, advanced […]

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Marketing

The Ultimate Guide to Making The Most of Testimonials And Customer Feedback In Marketing Emails

Reviews and testimonials about a product or service are becoming more and more important, in fact, did you know people are 270% more likely to purchase a product with five or more reviews than a product with none? Testimonials and reviews are essential to create that “trust factor” that customers will be purchasing exactly what […]

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Marketing Web Design

4 Ways to Use Customer Surveys to Make Better Business Decisions

The ultimate goal for every business is to satisfy and retain its customers. And the key to achieving this goal is to know your customers inside out and make better business decisions throughout. But most businesses make the mistake of letting their personal biases and assumptions take over their decision-making process. They make assumptions or […]

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Marketing Web Design

The 7 Basic Design Principles You Need to Know For Product Management

Being a product manager is not an easy task. You have to lead a team towards a unified goal, whilst balancing a multitude of varying factors. The definition of product management encompasses leading your team to a set vision. Competing opinions amongst your team members can cause issues regarding what a great product design may […]

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Marketing Web Design

3 Tips to Leverage Conversion Rate of Your Business Website

Have you ever wondered what distinguishes idle “passing by” visitors from real value-adding customers? For any business website oriented towards marketing, the conversion rate is among metrics with utmost importance. The notion may be seen in a narrow as well as in a broader sense and do its great job even for entertainment or information […]

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Marketing Update/News

SMS Notifications for your forms: Do it with Salesmsg!

FormKeep has great solutions for notifying you about sales leads from your website. Everything from automatically sending emails and notifications to you and your team, to native integrations that send the message directly to the right Slack channel, FormKeep provides many ways of notifications and ways to reach out to your leads. But there are […]

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Marketing

7 Automated Emails you need for your B2B Business

Finding leads for your B2B business will always be a priority, but once you’ve got your leads, how do you convert them into paying clients? Automated emails can help you easily turn leads into clients, and once they’re set up, they take very little effort!With the ability to track and analyze the reaction your automated […]

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Marketing Update/News

Introducing FormKeep Email Templates

Email outreach is a must. From promoting your business, finding your prospects, building your brand, emails are the tried and true method of reach and connection. And you don’t need 100+ different outreach templates to win! What you do need is a few email outreach templates that work. Something specific to what you’re trying to […]

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Marketing Update/News

Blog feature: Customer.io Tech Stack – FormKeep for lead generation

FormKeep for lead generation? That’s a yes. We’ve recently been listed in Close’s recent blog interviewing Customer.io’s Alex Patton, Director of Marketing & Marketing Operations on the tech the company uses to help keep marketing and sales aligned. Read more here!

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Integrations Marketing

MailChimp Alternatives for Form Features

It’s important for businesses to get the word out there and mark their place in competitive industries. This is achieved by marketing  — and in this age where technology is easily accessible, email marketing has been a great contributor for businesses to establish a connection between themselves and potential clients.  There’s a reason why a […]